Read your sales statistics.
The Sales section of the Dreamer Panel shows what's selling, when, and to whom. Here's how to read it — and what to actually do with it.
Numbers without action are wallpaper. The point of sales statistics isn't to feel good — it's to identify what to fix or double down on.
Onremo's Sales section shows: revenue (gross, net), units sold, conversion rate (visitor → buyer), refund rate, and traffic sources. Per system, per period.
Step by step
1. Open Dreamer Panel → Sales
Top nav: Sales. The default view is the last 30 days, all systems combined.
2. Switch the date range
Top-right date picker. Compare to previous period (toggle 'Compare') to see if you're growing or shrinking.
3. Drill into one system
Click any system in the list. Its detail page shows: daily revenue chart, top traffic sources (Onremo Store search, direct, external), buyer geography.
4. Check conversion funnel
How many people viewed your listing → how many started checkout → how many completed. The dropoff between view and checkout is your description's job; checkout to complete is the price's job.
5. Review refunds and churn
Refund rate above 5% means something is mismatched — wrong audience, misleading copy, or buggy software. Subscription churn above 8%/month needs attention.
6. Export for deeper analysis
Click 'Export' for CSV. Plot in Sheets or feed into your own dashboard.
Tips and common situations
Daily data is noisy. Weekly smooths out weekend dips and shows actual trends.
If 80% of buyers come from Store search, your SEO/title is winning. If 80% come from social, your marketing is. Either is fine, but you should know.
For subscriptions, the 'Cohorts' tab shows retention by signup month. Healthy cohort: 80%+ retained at 3 months. Unhealthy: under 50%.